The World Food Forum 2024: Good food for all, for today and tomorrow.

Wearable Food Waste – A Transformative & Innovative Approach

Wearable Food Waste – A Transformative & Innovative Approach

Wearable Food Waste – A Transformative & Innovative Approach is not just an event; it's a revolutionary convergence of fashion, technology, and sustainability that promises to reimagine our relationship with food waste and the environment. World Food Forum, FAO’s Office of Climate Change, Biodiversity and Environment (OCB) – Environment Team and Bites of Transfoodmation (BoT) are inviting you to a veritable feast for the senses and the intellect, making it an absolute must-attend for anyone invested in the future of our planet and our wardrobes.

From the moment you step into the space, you'll be enveloped by the buzz of innovation and creativity. Participating brands like Ananas Anam, Bananatex, Barbara delle Rovere, Orange Fiber, Spora Studio and Vegea are not just fashion related labels; they are changemakers at the forefront of a paradigm shift in the fashion industry. They're weaving the future fabric of fashion—literally—by transforming what we usually discard as waste into luxe, wearable materials. From orange fibres to mushroom leather, the variety of sustainable materials on showcase, will challenge your perception of what's possible in fashion.

But it's not just about the tactile experience. This event is a storybook of transformational journeys unfolding as a living narrative that places each participating brand's mission and approach in the spotlight. You'll get to hear first-hand the incredible stories of how these innovators have turned food waste into wearable fashion, embodying a truly circular bioeconomy that has the potential to revolutionize not just the fashion industry but also contribute towards the achievement of the Sustainable Development Goals (SDGs).

And the storytelling doesn't end there. The exhibition will feature interactive touchpoints, including informative videos that delve deep into the science and technology powering this transformation. Overall exhibitors will elucidate the multidimensional benefits of this approach—from carbon footprint reduction to creating more sustainable value chains across different sectors.

This is not just a fashion related event; it's a launchpad for a more sustainable and innovative world. It's a clarion call to every stakeholder in the agrifood and fashion ecosystem to unite under the banner of sustainability and forge a new path forward. It promises to be an awe-inspiring afternoon that will leave you looking at fashion—and food waste—in a completely new light.

So, mark your calendars for the 18th of October 2023, at 17:00, and make sure you register to secure your spot at what promises to be a watershed moment in the fields of sustainability, fashion, and innovation. This one, is the one you don't want to miss!